F**k failing. Startup right.

We're on a mission to simplify startups for entrepreneurs around the world!

“We felt like we had no option but to start Pitchblak to solve this problem."

Big Idea. Try. Fail. Repeat.

Unfortunately, this is the typical path of an entrepreneur… we know because our journey was exactly like it. We failed so many times, learning things the hard way, before eventually building some great companies.

Failing sucks! It damages your relationships, your bank account and your overall mindset.

We don’t encourage children to crash cars to figure out how to drive. And doctors don’t improvise while learning how to perform surgery.

So why do entrepreneurs learn about startups by failing them? We felt like we had no option but to start Pitchblak to solve this problem.

Our 9 commandments.

(What we stand for and what we can’t stand)
Our work is our play.

We enjoy Mondays just as much as Fridays. It’s 100% possible to absolutely love what you! The majority of your life is spent at work. Luckily though, you get to decide what ‘work’ is.

10x your vision.

We push ourselves to think crazy big and we understand that delusion is only useful when coupled with relentless execution.

If it's not a f**k yeah, it's a no.

We don’t struggle to make decisions because we only choose to pursue what feels like an astounding F**k Yes!

"We.. are...Fammmilyyy".

The biggest human needs are love and belonging, so we believe this shouldn’t only occur in our close friendships and romantic relationships. *Cue Sister Sledge*.

Learn curiously, then teach.

We are constantly thirsty to learn. We push ourselves to become the best in the world at what we do, and we share everything we learn along the way to help others with in their journey!

Step by step.

The biggest barrier to success your own mind. The sooner you realise that every successful person in the world started-off having no idea what the f**k they were doing, the sooner you’ll believe you’re just as likely to win as them.

Hugs not handshakes.

Let’s be real... handshakes are super awkward and outdated. What about left-handed people? Or people with sweaty palms? Bonus points if you hug us when you first meet us.

Practice what you preach.

We spent years making mistakes and learning from the highs and lows before we felt comfortable helping other entrepreneurs. It’s crazy how many ‘coaches’ have no real runs on the board. Ughhh gross, now we have a bad taste in our mouth from saying “coach”.

Start a cult.

We know what you’re thinking, ***scary word***, but before you spit out your Kool-Aid, think about it for a second. Companies don’t survive that long, though religions/movements/cults manage to create impact for hundreds or thousands of years. So don’t start a business. Start a cult.

Want help taking the next step with your idea or startup? Click here to reach out!

The team supporting you.

Adrian PitchblakAdrian Pitchblak
Adrian Osman
Co-Founder & CEO

Likes: Pondering if he likes Phó or Ramen more, listening to loud live music, helping people to help themselves, making 80s pop tunes, day drinking.

Dislikes: Negativity, when people put the toilet roll the wrong way round, liquorice, house parties when he knows less than 80% of the attendees, the feeling of dry sand on his feet.

Kim PitchblakKim Pitchblak
Kimberly Teo
Co-Founder & Ventures

Likes: The first sip of everyone else’s beer, dancing until her calves are sore, curious people who just get shit done, podcasts, lots and lots of hugs.

Dislikes: Instagram's pretentiousness, mushy food (mashed potato, peas, overripe bananas), ungratefulness, burnt soy milk in her coffee, pity parties (get over it).

Cam PitchblakCam Pitchblak
Campbell Walshe

Likes: 90's punk music, the study of religion, historical fiction, starting conversations with strangers, live music and comedy, the feeling of salt water on my face.

Dislikes: Possums, hypocrisy, overcooked eggs, reality medical shows, pessimism.

Anais PitchblakAnais Pitchblak
Anaïs Lesage
Creative Director

Likes: Salty butter caramel, collecting books, bargain hunting, fresh bed sheets, beer, staring at strangers on public transport, dressing up, sewing, crazy dance-offs, puppies, protecting the environment.

Dislikes: Washing cutlery, fish sauce, humidity, creepy crawlies, eating noises, running.

Kerry PitchblakKerry Pitchblak
Kerry Osborn
Head of Growth

Likes: Learning cool shit, wineries, weekends away, keyboard shortcuts, big dog puppies, sticky date pudding, prosciutto and cheese.

Dislikes: Slow walkers, loud chewers, loud typers, selfishness, oysters, when people kill big spiders.

Haley PitchblakHaley Pitchblak
Haley Johnson
Head of Community

Likes: Making ginormous smoothie bowls, dancing like a weirdo, squats and burpees, open-minded people, self-improvement in the form of books and podcasts, laughing until her stomach hurts.

Dislikes: Adrenaline pumping activities like bungee jumping or rope swings, people who say they're bad with names, routine disruption, arts and crafts.

Julia PitchblakJulia Pitchblak
Julia Catalano
Head of Operations

Likes: Travelling, makeup, impulse buying clothes, acai bowls and smashed avocado, parties where the dance floor is more important than mingling.

Dislikes: milk without chocolate in it, cold weather, the sound when someone rubs a balloon, people who think they are entitled.

Zac PitchblakZac Pitchblak
Zac Hutchings
Head of Stories

Likes: Self awareness, punk music, soccer, human beings, Asian food, being forced to think outside the box, interviewing cool people, not being injured (in the ACL specifically).

Dislikes: ACL injuries, mainstream news sources, how snakes move, negative vibes.

Success stories.

Mark Kelly, Clinqe
Raised $200K

Pitchblak’s program was pivotal in the life of our company. Most significantly, it gave us the momentum we needed to get investment. We collectively consider Adrian and Kim two of our most valuable mentors.

Alex Ewart, Explorate
Raised $300K

The team at Pitchblak have been integral in our pre-product strategy and for helping us to get investor-ready. I’d highly recommend anyone with an idea talks to them.

Paul Carr, Confeti
Raised $120K

I’ve been working with Pitchblak for years now. They helped me to secure our first angel investment and have since supported Confeti in becoming a fast-growing startup.

Shark Tank's Glen Richards

Any entrepreneur who wants a great team supporting them needs to work with Pitchblak. They have the best model I've seen for launching new ideas.

Pitchblak Brand Ambassador

Founder of Greencross (Pet Barn) and Investor on Shark Tank Australia

River City Labs
Pin Payments
Startup Grind
Pivotal Labs
F*ck Up Nights
Want help taking the next step with your idea or startup? Click here to reach out!

Founder stories.

Hear the stories of founders we've helped.

Our track record.


Startups supported by Pitchblak to date.


Investment for the entrepreneurs we’ve helped.


Years experience building our own startups.


Startups supported by Pitchblak to date.


Investment for the entrepreneurs we’ve helped.


Years experience building our own startups.

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You don't have to go it alone.

Going it alone

  1. Make completely avoidable mistakes that kills your startup.
  2. Launch a product people didn’t actually want.
  3. Waste all your savings by funding everything yourself.
  4. Sit on your idea for years until someone else ends up winning with exactly the same product.

With Pitchblak

  1. Learn the mistakes that kill startups BEFORE you make them.
  2. Use our proven method to take a killer product to market.
  3. Get investment to reduce your risk.
  4. Rapidly prove up and launch your idea to get ahead of potential competitors.